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Research Reports & Briefs

On-Demand Content Assessment: Giving Viewers Control of the Programming Line-up

January 2005 - 94 pages

Mitchell Shapiro - Senior Consultant, Broadband Advisory Services

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Detailed examination of the status of on-demand programming initiatives. The report covers traditional video-on-demand, digital video recording and web-based delivery of video entertainment.
INTRODUCTION & EXECUTIVE SUMMARY

THE CHANGING EQUATION

CABLE OPERATORS
Comcast
--Emphasizing “Free on Demand” content
--Expanding VOD content, coverage & usage
--Delivering video via broadband
Time Warner Cable
Charter
Cox
--FreeZone: an ad-supported VOD model
--DVRs: First Scientific-Atlanta, then Motorola
Cablevision
--Developing on-demand content

DBS OPERATORS
DirecTV
New boxes, new services, new economics
EchoStar
--Dish on Demand
--Integrating satellite TV and broadband
--Forays into ITV

RBOCs: UPGRADING NETWORKS FOR VIDEO
Verizon
SBC
BellSouth
Qwest
Disney’s MovieBeam
TiVo: The Independent DVR Model Under Siege
--Searching for a CEO & a business model
--Advertising subhead
--Adding networking & portability
--Tahiti: Pulling it all together

DELIVERING VIDEO ON THE BROADBAND INTERNET
Starz Ticket on Real Movies
Movielink
CINEMANOW
e©MovieFlix

BROADBAND TO THE TV
Akimbo
DaveTV
--Leveraging new “peercasting” technologies

VIDEO SEARCH
Singingfish
Blinkx
Yahoo
Google

MOBILE VIDEO
Verizon’s V Cast
Qualcomm’s MediaFLO
No press release was issued for this Report.
Mitchell Shapiro

Mitchell Shapiro, a Senior Consultant for BAS, has been analyzing media and telecom markets for more than 17 years. He has authored numerous in-depth reports for Pike & Fischer on competitive dynamics, vendor shares and market growth in the broadband industry, including studies on the high-speed Internet pricing, the market for municipal broadband services and strategies for deploying fiber-optic networks. He also regularly tracks the financial performance and broadband initiatives of the regional Bell operating companies. Mitch previously served as senior vice president at Probe Research, where he was responsible for the company's tracking and forecasts of broadband network, service and CPE markets. He has also served as a senior consultant with Pangrac & Associates, a broadband engineering and strategic consulting firm, and as an analyst with Paul Kagan Associates, where he tracked technology trends and equipment markets in the cable and cellular industries. He holds a B.A. in Economics from the University of Michigan and an M.A. in Telecommunications from Michigan State University.

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