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Research Reports & Briefs

Broadband Business Analysis: The AWS Spectrum Auction Winners

October 2006 - 96 pages

Mitchell Shapiro - Senior Consultant, Broadband Advisory Services

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The FCC's auction of advanced wireless services spectrum ended in September, with 104 bidders winning 1,087 licenses. In this report we review in detail those AWS licenses and the winning bidders, including rankings using various metrics. We include a variety of charts, tables and maps to lay out the new landscape of wireless spectrum licenses.
INTRODUCTION

TOP WINNING BIDDERS
T-Mobile
Cellco Partnership d/b/a Verizon Wireless
SpectrumCo LLC
MetroPCS
Cingular AWS, LLC
Leap Wireless
Barat Wireless LP
AWS Wireless Inc.
Atlantic Wireless, LP
American Cellular Corporation
Cincinnati Bell Wireless LLC
Cellular South Licenses, Inc.
Cable One

BIDDER RANKINGS

LICENSES BY REAGS
Northeast
Southeast
Great Lakes
Mississippi Valley
West
REAG licenses

APPENDIX A

APPENDIX B
CMAs Ranked by Pops

APPENDIX C
BEAs Ranked by Population

APPENDIX D
New P&F report recaps, analyzes spectrum licenses granted at auction

Silver Spring, MD, Oct. 23—Pike & Fischer, the telecommunications consultant and publisher, has released a detailed recap and analysis of the most recent FCC spectrum auction, which was held from Aug. 9 to Sept. 18.

A total of 104 bidders won 1,087 licenses, yielding net revenues of $13.7 billion to the U.S. government, according to Pike & Fischer (P&F).

The P&F report concentrates on the top 14 bidders, each of which spent more than $20 million on licenses. These firms accounted for about 99% of total dollars spent at the auction. For each of the top bidders, P&F lists every license received, and each license description includes geographic reach, bandwidth, net bid, and price per Mhz-Pop.

In addition, P&F analyzes the market and geographic benefits that the licensees will likely achieve with their new spectrum. For T-Mobile, which spent more than any other company on new licenses, P&F leads its analysis with this comment: “T-Mobile’s top ranking is not surprising, given that it is currently the weak sister among the four leading mobile service providers, due largely to the fact that it lacks the spectrum depth of its larger rivals, which puts it at a competitive disadvantage, particularly in terms of new broadband services.” Titled, “Broadband Business Analysis: The AWS Spectrum Auction Winners,” the report’s narrative, charts and graphs fill 96 pages.
Mitchell Shapiro

Mitchell Shapiro, a Senior Consultant for BAS, has been analyzing media and telecom markets for more than 17 years. He has authored numerous in-depth reports for Pike & Fischer on competitive dynamics, vendor shares and market growth in the broadband industry, including studies on the high-speed Internet pricing, the market for municipal broadband services and strategies for deploying fiber-optic networks. He also regularly tracks the financial performance and broadband initiatives of the regional Bell operating companies. Mitch previously served as senior vice president at Probe Research, where he was responsible for the company's tracking and forecasts of broadband network, service and CPE markets. He has also served as a senior consultant with Pangrac & Associates, a broadband engineering and strategic consulting firm, and as an analyst with Paul Kagan Associates, where he tracked technology trends and equipment markets in the cable and cellular industries. He holds a B.A. in Economics from the University of Michigan and an M.A. in Telecommunications from Michigan State University.

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