Pike & Fischer | Broadband Advisory Services

The TiVo Brand: Life Beyond the DVR

April 2007 - 10 pages

Scott Sleek - Director, Broadband Advisory Services

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This market intelligence brief examines TiVo’s latest efforts to alter its business model and product offerings as its signature DVR hardware succumbs to increased competition. The report takes a specific look at the Amazon Unbox on TiVo, and deals with Verizon Wireless and AT&T to provide the first services that allow customers to peruse TV listings and program their home TiVo boxes from their cell phones.

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A press release was not issued for this Market Intelligence Brief.

Scott Sleek

Scott Sleek, Director of Pike & Fischer's Broadband Advisory Services, oversees the day-to-day operations of our market research services and leads the development of analytical publications and briefings. As part of his duties, Scott serves as Managing Editor of our online newsletter Broadband Daily. Scott also oversees the development of all Research Reports & Briefs and manages the Trackers & Projections database. He regularly tracks subscriber growth, market penetration and revenue growth in the markets for high-speed Internet, packet-switched telephony, interactive TV, wireless data and other forms of broadband communications and entertainment. Scott also fields all requests for customized research and works closely with customers to fulfill their market data and analysis needs. Scott has more than 20 years of experience as a writer, editor and researcher. Contact Scott at 301-562-1530, x291 / ssleek@pf.com.

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The TiVo Brand: Life Beyond the DVR